Apple announces the “Shot on iPhone” challenge dedicated to macro photos

Apple invites amateur and professional photographers around the world to submit their best photos taken with the macro feature on the iPhone 13 Pro or iPhone 13 Pro Max by February 16, 2022.

shot on iphone photo contest

Macro mode is one of the novelties of the iPhone 13 and iPhone 13 Pro Max camera to take photos with a minimum focusing distance of 2 centimeters, perfect for capturing the details of any subject. Some of the best examples of macro photography are shots of common objects such as a paintbrush, food, or elements of nature such as ice, snow, flowers, insects, or baby animals.

Apple also offers tips for getting the most out of this feature:

  • Get closer to the subject (you can move up to 2 centimeters away).
  • Fix the main focal point near the center of the frame: this is where the focus is the sharpest when taking macro photos with the iPhone.
  • Touch an area of ​​the frame to set a specific focal point.
  • Shoot at 0.5x to use an ultra-wide angle field of view, or 1x if you prefer a tighter shot; the iPhone will automatically switch between cameras as you approach the subject, maintaining the 1x frame.

To enter the Shot on iPhone challenge, simply share your best iPhone 13 Pro and iPhone 13 Pro Max macro photos on Instagram and Twitter using the hashtags #ShotoniPhone and #iPhonemacrochallenge. In the caption, you must indicate the model of iPhone used to take the photo. Images can also be emailed to [email protected], in their maximum resolution and naming the file in the format “name_firstname_macro_modeliPhone”. The subject of the email should be: Shooting on iPhone Macro Challenge Submission. Photos can be shared as they were taken, edited using Apple’s editing tools in the Photos app, or enhanced with third-party software.

A jury of 10 experts, five from Apple and five professional photographers from around the world, will work to select the winning photos which will be published in a gallery on Apple Newsroom, apple.com and Apple’s Instagram channel. Photos may also appear in digital campaigns, in Apple Stores, on external billboards, or even in public display. Winners will be announced in April 2022.

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