Apple to donate 50% of (PRODUCT) RED proceeds to fight COVID in Africa

Until December 31, half of the proceeds from (PRODUCT) RED sales will be donated to the Global Fund to help fight COVID-19 outbreaks in sub-Saharan Africa.

don product red africa

In fifteen years, Apple has raised almost $ 270 million through the sale of devices and accessories (PRODUCT) RED. To honor this milestone, (RED) released a one-minute video highlighting some of the iconic (PRODUCT) RED devices that Apple sells.

The video also informs viewers that while COVID threatens advancements in the fight against HIV / AIDS, Apple (PRODUCT) RED products and experiences will help fight two pandemics.

The video then directs viewers to (RED) and Apple’s COVID-19 page, which details how the company will donate half of the proceeds from the (PRODUCT) RED line to fight COVID-19 outbreaks in Africa. sub-Saharan. The other half will continue to be used to fight HIV / AIDS.

“By December 31, 2022, half of this revenue will go to the Global Fund’s response to mitigate the impact of COVID-19 on the fight to end AIDS. This will provide vital support to the health systems most threatened by the epidemic and, in turn, help sustain vital HIV / AIDS programs in the poorest communities in sub-Saharan Africa. “

Here is the full video:

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